Period
This is a brand identity created for a fictional exhibition at the Wellcome Collection Museum, in London, as part of my university first year final project.
The objective of this exhibition is to destroy the taboo around menstruation. From the menstrual cycle, to the blood and pain. This exhibition brings the viewers to a comfortable ground when talking about menstruation. Following the exhibition’s synopsis, the identity is designed to show the beauty and grace of the period blood, while giving it the entry to our modern world’s daily conversations.
